Web Survey Bibliography
Analysts working with data generated by different modes of data collection often want to be sure that their measurements are comparable. If a set of questions is designed to measure the same latent trait, confirmatory factor analysis (CFA) is a useful analytic tool for this purpose. It can be applied to assess, whether properties, such as measurement error, the association between latent traits and questions (measurement invariance) and the means of latent traits, are equivalent across survey modes. We illustrate an application using empirical data from an experiment based on a national probability sample, in which 4048 respondents were randomly assigned to either face-to-face, telephone, mail or web interviewing. Two related traits were measured with three questions respectively, “moral support of the police” and the “obligation to obey”, which form the basis of our CFA model. The association between latent traits and questions was invariant across modes. However, measurement errors differed between modes. In particular, the self-administered modes yielded more reliable indicators than the interviewer modes. Moreover, we find systematic bias between modes on the mean of one of the traits. The effect signs suggest that respondents gave socially desirable answers in the intervieweradministered modes. A particularity of survey modes is that sample compositions are often heterogeneous. If the selective process is correlated with model elements, such as traits, it can bias invariance tests and decrease fit. We illustrate available options to adjust for this problem, for example propensity score methods or covariate adjustment, all based on the use of auxiliary variables, such as socio-demographics. In conclusion, self-administered modes seem to produce measurements of lower quality than interviewer-administered modes with respect to random error and systematic bias. Modes may thus affect both, the error variance and bias of an estimate. An effect can be suspected particularly between interviewer and non-interviewer modes.
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Web survey bibliography (4086)
- Mixed-mode design and Mode Effect in Surveying Military Veterans; 2012; Wang, W., Morin, R., Parker, K.
- Assessing Measurement Equivalence and Bias of Questions in Mixed-mode Surveys Under Controlled Sample...; 2012; Klausch, L. T., Hox, J., Schouten, B.
- Maximizing Survey Participation for Retail Customers by Understanding Survey Mode and Incentive Preferences...; 2012; Cardador, J.
- How Likely?: Comparisons of Behavioral Intention Measurement Validity; 2012; Bremer, J., Thomas, R. K.
- Some Thoughts on a Framework for Statistical Inference from Nonprobability Samples; 2012; Santos, R.
- Addressed-Based Sampling - A Better Sample? Exploring the Benefits of Using Addressed-Based Sampling...; 2012; Ellis, J. M., Rexrode, D. L.
- Data Quality from Low Cost Data Collection Methodologies; 2012; Traugott, M. W.
- A Typology and Review of Web Evaluation Strategies; 2012; Wiggins, B., Romano Bergstrom, J. C., Turner, S.
- Drop-Off Point for Undergraduate Students on a Web-based Alcohol and Tobacco Use Questionnaire; 2012; Mitra, A.
- An Examination of the 2010 Census Be Counted Program and Its Effects on Census Coverage and Duplication...; 2012; Jackson, G. I., Wechter, K. M.
- Dual Frame Sample and Mixed Mode Survey Strategy for Improving Coverage Error; 2012; Tarnai, J., Pfingst, L., Solet, D.
- A Demonstration of a Multi-Platform Mobile Survey Application: SurveyPulseTM, by RTI International; 2012; Roe, D. J., Zhang, Yu., Keating, M.
- Turn that Frown Upside-Down: The Effects of Smiley Faces as Symbolic Language in Self-administered Surveys...; 2012; Libman, A., Smyth, J. D.
- To Weight, or Not to Weight, That is the Question: Survey Weights and Multivariate Analysis; 2012; Young, R., Johnson, D. R.
- Investigating the Impact of the Number of Grid Items on Web Survey Responses; 2012; Guo, F., Nunge, E.
- Effects of Progress Indicators on Short Questionnaires; 2012; Sedley, A., Callegaro, M.
- The JanDY Online Survey System; 2012; Kamstra, J., Henley, M., Johnson, M.
- The Detection and Effects of Data From Potentially Ineligible Participants in Online Survey Research...; 2012; Grey, J.
- Guidelines for developing a robust web survey; 2012; Naithani, P.
- Internet Mobility Survey Sampling Biases in Measuring Frequency of Use of Different Transport Modes; 2012; Diana, M.
- Bringing data from an online survey or spreadsheet into SPSS; 2012; Raftery, D.
- Using e-surveys to access the views of football fans within online communities; 2012; Gibbons, T., Nuttall, D.
- Coverage error in internet surveys Can fixed phones fix it?; 2012; Vicente, P., Reis, E.
- Exploring the impact of animation-based questionnaire on conducting a web-based educational survey and...; 2012; Chien, Y.-T., Chang, C.-Y.
- Marktforschung mit dem iPad-Panel von Axel Springer Media Impact; 2012
- Online and Paper-Based: A Mixed-Method Approach to Conducting a Needs Assessment Survey of Physicians...; 2012; Olatunbosun, T., Wu, C., Grewal, G., Lynn, B.
- The “frequency divide”: implications for internet-based surveys; 2012; Vicente, P., Reis, E.
- Effects of Personalized Versus Generic Implementation of an Intra-Organizational Online Survey on Psychological...; 2012; Mueller, K., Straatmann, T., Hattrup, K., Jochum, M.
- Web Surveys: Methodological Problems and Research Perspectives; 2012; Biffignandi, S., Bethlehem, J.
- Increasing Response Rate in Web-Based/Internet Surveys; 2012; Manzo, A. N., Burke, J. M.
- Open-ended Questions in Web Surveys: One Large vs. Ten Small Boxes; 2012; Keusch, F.
- Effects of Pagination on Short Online Surveys; 2012; Sedley, A., Callegaro, M.
- A Systematic Review of Studies Investigating the Quality of Data Obtained with Online Panels; 2012; Callegaro, M., Villar, A., Krosnick, J. A., Yeager, D. S.
- Exploring New Pathways to Survey Recruitment; 2012; Bilgram, V., Stadler, D.Jawecki, G.
- Understanding selection bias in a worldwide, volunteer web-survey; 2012; Tijdens, K., Steinmetz, S.
- Does Mode Matter? Initial Evidence from the German Longitudinal Election Study (GLES); 2012; Blumenstiel, J. E., Rossmann, J.
- The Representativity of Web Surveys of the General Population compared to Traditional Modes and Mixed...; 2012; Klausch, L. T., Schouten, B., Hox, J.
- Surveytainment 2.0: Why investing 10 more minutes more in constructing your questionnaire is worth considering...; 2012; Muehle, A., Tress, F., Schmidt, S., Winkler, T.
- Market research online community (MROC) versus focus group; 2012; Zuber, M.
- Data quality in MAWI and CAWI; 2012; Mavletova, A. M., Blasius, J.
- Time use data collection using Smartphones: Results of a pilot study among experienced and inexperienced...; 2012; Scherpenzeel, A., Sonck, N., Fernee, H., Morren, Me.
- Scrutinizing Dynamics – Rolling panel waves in theory and practice; 2012; Faas, T., Blumenberg, J. N.
- Do Mail and Internet Surveys Produce Different Item Nonresponse Rates? An Experiment Using Random Mode...; 2012; Millar, M. M., Dillman, D. A.
- Item Nonresponse in a Client Survey of the General Public; 2012; Israel, G. D., Lamm, A. J.
- Comparing Item Nonresponse across Different Delivery Modes in General Population Surveys; 2012; Lesser, V. M., Newton, L., Yang, D.
- Determinants of Item Nonresponse to Web and Mail Respondents in Three Address-Based Mixed-Mode Surveys...; 2012; Messer, B. L., Edwards, M. L., Dillman, D. A.
- Little experience with technology as a cause of nonresponse in online surveys; 2012; Struminskaya, B., Schaurer, I., Kaczmirek, L., Bandilla, W.
- Automatic Forwarding on Web Surveys – Some Outlines and Remarks; 2012; Selkaelae, A.
- Thinking, Planning & Operationalizing Empirical Mixed Methods Research Design; 2012; Ruhi, U.
- Continuous large-scale volunteer web-surveys: The experience of Lohnspiegel and WageIndicator; 2012; Oez, F.